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Partnering with Pledge to Humanity

Advance Protein is committed to making the world a better place for everyone to live. To that end, we work with Pledge to Humanity – a non-profit, humanitarian organization located in Alamo, CA. To learn more about the mission and purpose of Pledge to Humanity, please visit their website: www.pledgetohumanity.org.

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Our Story

The concept of creating a nutritious protein source originated from Advance Protein’s founder, Mr. Mazi Ghorbani and his wife Gaby, founder of Pledge to Humanity. Together, they learned the horrific truth that millions of children die from malnutrition every year because they simply can’t get the milk, vitamins, and minerals their young bodies need. Mothers in poor regions can’t produce enough milk themselves and can’t afford to buy it or store it. The lack of clean water makes alternatives like powdered milk dangerous.

With this in mind, Mazi and Gaby set out to discover a nutritious and efficient source of protein and founded Advance Protein, Inc. In 2014, Advance Protein and Pledge to Humanity joined forces to develop a highly nutritious ready to eat food packet with sustainable fish protein. This initiative was a dream come true, and the realization of a core part of Advance Protein's mission.

Combating Malnutrition with a Better RUSF

About 35 grams of protein per day is essential for sustaining human nutrition, and small Ready to Use Supplemental Food (RUSF) packages are a common way to distribute nourishing protein to hungry children. Most current aid products are peanut or soy-based and lack certain essential amino acids, and can also cause allergy issues.

Ocean fish are the highest quality source of protein on the planet, and Seavior Super-Protein® by Advance Protein is derived from 100% wild certified sustainable & abundant ocean fish. Our protein is a great source of calcium, potassium, and many other vital minerals. When compared to current peanut and soy-based options, our protein offers the healthiest choice among hunger relief products.

In 2014, Advance Protein and Pledge to Humanity joined forces to combat Moderate Acute Malnutrition, creating the world's first RUSF packet made with sustainable fish protein. These 100-gram packages were first distributed to children in India suffering from malnutrition. Advance Protein desires to distribute many more through their PROTEIN-4-KIDS program.

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Mazi Ghorbani
Founder & CEO

“Advance Protein's core belief is to use the power of our products to systematically and effectively fight world hunger in children and adults around the globe,” explains Mazi Ghorbani, founder and CEO of Advance Protein. “By developing highly effective & rapidly digestible full, ready to eat, all natural, packaged products featuring our green, sustainable Advance Protein Powder and directly distributing them through an established, reputable, on-the-ground network of NGOs and nonprofit organizations, such as Pledge to Humanity, we aim to achieve a measurable impact on the more than five million children who perish each year due to acute malnutrition."

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Find out more about Advance Protein's Protein-4-Kids Campaign